Brian Bergeron is the artistic talent behind b-havior
arts, a creative services company specializing in art direction, design and photography. b-havior arts increases visibility through stimulating visual mediums for clients in the retail, non-profit, healthcare and technology industries, including The Museum of Modern Art, Douglas Elliman Realty, PUSH Personal Training, a123systems, causemedia, inc., Lighthouse Capital Partners, Massachusetts Department of Public Health and Open the Door, Inc.

Currently, Bergeron serves as the Retail Division's Creative Manager for The Museum of Modern Art (MoMA).He applies and manages the MoMA Visual Brand on Museum product, MoMA Stores advertising, signage, store visuals and online. In addition, Bergeron works as a team member focused on bringing the most innovative design product to the NYC marketplace and beyond.

Prior to launching b-havior arts, Bergeron was the Art Director for Boston Children's Museum, where he re-branded the City’s fourth largest cultural institution with a new logo and visual language. Positioning the Museum as the anchor of the up-and-coming Seaport District, this rebrand included a fresh color palette, new imagery/ photography, streamlined fonts and enhanced support graphics for all print, web and exterior signage design, serving to revitalize the look of the building and environments on the historic Fort Point Channel.

Bergeron has exhibited his work in the New York and Boston areas. He graduated from Syracuse University with a Bachelor of Fine Arts in Illustration and a concentration in photography.